Hey, I'm Ando!
Founder, solopreneur, and self-confessed software optimization nerd.
Why I Started Shaffiah
A few years ago, when I began building my own online businesses and digital workflows, I noticed a huge problem: almost every software review online felt fake.
Sites were writing glowing 5-star praise for buggy tools just because those tools offered a high affiliate payout. Nobody was showing real screen recordings, nobody was highlighting the annoying glitches, and nobody was honest about who a tool was not suitable for.
I created Shaffiah as my public lab notebook. Every review, comparison, and tutorial you see here is born from real experiments—paid for with my own credit card, tested in my actual daily workflow, and judged by real results.
My 3 Golden Review Rules
I use every tool for a minimum of 14 to 30 days on actual client tasks or personal projects before forming an opinion.
Companies cannot pay me to say nice things. If an app is clunky, slow, or has hidden fees, I will say it directly in the review.
No software is perfect. Every review on Shaffiah must include a "Who Should Skip This" section to protect your budget.
Let's Connect!
Beyond this blog, I post short-form software demos, prompt tutorials, and AI hacks across social media. Come say hi: